Chicago hosts hundreds of conventions and trade shows every year. For many exhibitors in these events, of utmost importance are lead generations, sales, and proper overall branding of their company’s. Hiring trade shows models can help you achieve precisely that. The models come in handy by carrying out responsibilities such as greeting attendees, answering general product questions, demonstrations and sampling of products and ultimately increasing brand exposure, sales, and leads.

Know Your Audience

Knowing exactly who your target market is will help you determine the gender, age bracket, and nativity of the models to choose. Both male and female models provide excellent results when trained well. But if an event requires more masculine demonstrations, then you may need to hire more potent models. If you are targeting local and international attendees, then you may need multilingual models to be successful, relate, and engage with the attendees.

Use a Trade Show Modeling Agency

Using a trade show modeling agency based in Chicago makes the other steps easier. By sending them a description of exactly what you need, the agency will go ahead and find the best models fitting your needs. This makes it easier for you to narrow down to a few potential models to work with. They also have a wide database of professional models. Thus you get to work with some of the most competent trade show models in Chicago, which helps you achieve sales, branding, and the other targets you have for the trade show. When choosing the agency to work with, choose one which is based in Chicago, experienced, reliable, and reputable to avoid being disappointed.

Know Your Goals

What are you trying to accomplish? The answer to this question will guide you in choosing the right Chicago trade show models. If your target is to increase brand awareness, then you need to hire booth hostess and assistants to attract peoples’ attention to your booth. If your goal is getting more lead generation and sales, then you need spokesmodels who can effectively deliver this. The spokesmodels you choose should have relevant knowledge and skills on your products for them to effectively sell the products to potential customers. If the model is a fan of your product, that’s a bonus!

Look for Experienced Models

Keenly review the models’ photos and resumes. The best models need to have experience specific to tradeshows. This ensures that the models you choose have the right communication skills and poise required to effectively your brand’s message and intricacies. The more the experience, the better the results you are likely to get.

When hiring for trade show models, view them as an extension of your overall image at the exhibit. Therefore, ensure that the models you decide to work with portray the right picture of your brand and products. With these tips, you will find an agency and models during your exhibits at Chicago trade shows, which will help the company get more leads and higher ROIs than before.…